Services
Fractional CMO
Marketing leadership without the full-time overhead. We embed with your team as your fractional Chief Marketing Officer — setting strategy, building the team, and driving pipeline on a timeline that matches your stage.
How It Works
A fractional CMO engagement gives you senior marketing leadership — typically 2-3 days per week — at a fraction of the cost of a full-time hire. We work alongside your founders and sales team to build a demand generation machine that creates predictable, qualified pipeline.
Most engagements start with a 90-day diagnostic sprint: audit your current state, define your ICP, build your GTM plan, and begin executing. From there, we shift into sustained leadership as your marketing function matures.
What You Get
- Marketing strategy & quarterly planning
- Team hiring, onboarding & management
- Pipeline & revenue forecasting
- Vendor & agency oversight
- Board & leadership reporting
- MarTech stack evaluation & optimization
- Brand positioning & messaging
- Cross-functional alignment (sales, product, CS)
Is This Right for You?
- You're a fintech startup scaling past $1M ARR and need marketing leadership
- You've outgrown founder-led marketing but aren't ready for a $250K+ CMO hire
- Your marketing team exists but lacks strategic direction
- You need someone who understands fintech buyers, compliance, and long sales cycles