Organizing video content can feel overwhelming without the right video content planning system. Pocket notebooks offer a simple, intentional way to plan, brainstorm, and refine video ideas before taking them to the next step.
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Start with Research and Strategy
Effective content starts with intentionality. Before diving into video creation, research what works in your space. Look at:
- Videos from others in your niche that performed well
- Past videos you’ve created that your audience found valuable
Write these down in your notebook. This strategic list gives you a clear direction and ensures your videos meet audience needs.
Build an Index of Ideas
Start your notebook with an index page. List the video ideas you’ve researched and plan to shoot this month. Highlight or circle the ones you want to focus on first. This simple index becomes the backbone of your content plan.
From the index, build out each idea on its own page. Write down:
- The video title or concept
- A brief summary of what the video will cover
This page acts as the “seed” for your script, giving you a clear starting point for development.
How to Brainstorm Video Scripts
Once you’ve outlined a concept, you can expand it further. Write additional thoughts, key points, or supporting ideas as they come to you. Some concepts will naturally resonate more, so focus on those first.
When you’re ready, transfer these notes into your digital tool, like Notion, to write the full video script. Your notebook helps organize video content ideas and take them from a simple concept to a polished plan.
Read More: How to Build a Consistent Content Marketing Rhythm for B2B Success
Capture Ideas on the Go
The beauty of a pocket notebook is that it’s portable. Carry this video content planning system with you so you can capture ideas whenever inspiration strikes. Your notebook will become the go-to tool when you want to organize video content ideas, refine an existing concept, or add new thoughts.
Tag and Prioritize
As you work through your ideas, use simple tags or marks to prioritize videos you want to focus on. This makes it easy to jump back to the most relevant or timely ideas.
Create a Content Workflow
Pocket notebooks help you organize video content ideas and create a simple content workflow by combining research, indexing, and note-taking. Use them to:
- Research and plan video ideas
- Build a strategic index of topics
- Flesh out video concepts and scripts
- Capture new ideas on the go
Pocket notebooks make the video planning process intentional, organized, and efficient.
Plan Video Content with Pocket Notebooks
A clear strategy is the key to consistently creating valuable content. Plan video content with pocket notebooks to turn scattered ideas into focused, actionable video strategies that connect with your audience.
Additional Resources
→ My Lead Generation Reading List
$100M Offers by Alex Hormozi
$100M Leads by Alex Hormozi
Expert Secrets by Russell Brunson
The Art and Business of Writing by Nicolas Cole
Founder Brand by Dave Gerhardt
Predictable Revenue by Aaron Ross & Marylou Tyler
The Challenger Sale by Matthew Dixon & Brent Adamson
→ My Sales & Marketing Stack
Notion (Productivity)
