AI is changing the way we sell. Instead of guessing what prospects care about or spending hours on follow-ups, I use ChatGPT for sales to streamline my process and close more deals. It helps me prepare for calls, refine my messaging, and automate follow-ups—allowing me to focus on selling instead of administrative tasks.
This article will provide more information on how to use AI for sales, ensuring you develop an effective strategy.
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Prepping for Discovery Calls
Before any discovery call, I use ChatGPT for sales to research my prospect. I provide:
- The ideal customer profile or job title of the person I’m meeting
- A request to brainstorm their potential business challenges and pain points
- A prompt to outline what success might look like for them
This gives me instant insights into my prospect’s world. It helps me anticipate objections, position my offering effectively, and ask the right questions. Instead of walking into a call blind, I show up prepared and confident, ready to guide the conversation.
Post-Call Analysis and CRM Notes
After the call, I upload the transcript to ChatGPT and ask for an analysis. I focus on areas where I can improve, including:
- Better questions I could have asked
- A tighter value proposition
- Stronger ways to position my solution based on the prospect’s needs
ChatGPT then generates a CRM-ready summary, highlighting:
- Key takeaways from the call
- Action items that need follow-up
- Next steps to keep the deal moving forward
This process ensures no details are lost, and I always follow up with clear, actionable insights.
Follow-Up Sales Automation with AI
Following up is critical to closing deals, but it can be time-consuming. I use ChatGPT to:
- Write a personalized follow-up email
- Create two additional follow-ups for a sequence
- Draft a structured plan to keep the conversation going
Follow-up sales automation with AI ensures consistent and timely follow-ups, increasing my chances of closing the deal while saving time.
Read More: How to Jumpstart Your Sales Pipeline Over the Holidays
Developing AI in Sales Strategy
I’m always looking for ways to improve my workflow. Here are a few AI in sales strategy examples I’m developing.
- Roleplaying tough sales scenarios with ChatGPT to refine my pitch and objection handling
- Using AI for personalized LinkedIn outreach, tailoring messages based on prospect research
- Creating AI-powered sales playbooks for specific industries, ensuring I always have the right approach for different markets
AI Is a Sales Accelerator
ChatGPT isn’t just a tool—it’s a competitive advantage. It helps me stay sharp, automate routine tasks, and focus on what matters: closing deals. If you’re not using AI to enhance your sales process, you’re leaving opportunities on the table.
Additional Resources
→ My Lead Generation Reading List
$100M Offers by Alex Hormozi
$100M Leads by Alex Hormozi
Expert Secrets by Russell Brunson
The Art and Business of Writing by Nicolas Cole
Founder Brand by Dave Gerhardt
Predictable Revenue by Aaron Ross & Marylou Tyler
The Challenger Sale by Matthew Dixon & Brent Adamson
→ My Sales & Marketing Stack
Notion (Productivity)