Webinars work. But let’s be honest—most teams dread the prep.
Slides, emails, promos, post-event follow-ups… it’s a time suck.
What if you could use AI to do 80% of the heavy lifting—and still increase conversions?
Here’s how founders are running smarter, faster webinars with GPT co-pilots and automated systems.
Step 1: AI Plans the Whole Thing in 10 Minutes
Start with a simple prompt:
“Act as a webinar content strategist. Create a 30-minute session plan for SaaS founders on the topic: ‘How to automate lead gen without losing personalization.’ Include a title, agenda, and 3 audience takeaways.”
Boom—you’ve got your webinar skeleton.
Now prompt it again:
“Write 3 title variants with emotional hooks and SEO value.”
No more whiteboard panic or last-minute deck sessions.
Step 2: Generate Slide Content + Speaker Notes
Prompt GPT:
“Using this agenda, draft 5 slides per section with speaker notes. Keep tone casual but insightful. Include one story example per section.”
Now you’ve got a rough slide draft you can polish—without building from scratch.
Want to go lean? Record with just your bullet points and repurpose the video later (see step 5).
Step 3: Automate Promotion and Signups
GPT can help you:
- Write 3 email invites
- Draft your LinkedIn promo copy
- Create a short event page with CTA and bullet takeaways
Prompt:
“Write a LinkedIn post for SaaS growth marketers inviting them to a webinar. Focus on how this solves their lead quality issue.”
Plug into your email tool, website, and socials—done.
Step 4: AI Enhances the Live Experience
Use GPT to prep:
- Talking point summaries
- Pre-filled polls and Q&A starter questions
- A moderator cheat sheet with live engagement tactics
If you’re using a co-host or sales rep, prep their talk track in advance.
This makes your webinar feel tight, focused, and highly relevant—without sounding scripted.
Step 5: Repurpose in Real Time
After the webinar:
- Transcribe the video
- Prompt GPT:
“Summarize this transcript into a blog post, Twitter thread, and 3 nurture emails. Include call-to-actions that align with our funnel.”
You’ve now turned 30 minutes of live content into a week’s worth of assets.
Step 6: Automate Follow-Up and Conversion
Don’t let your best leads go cold.
GPT can:
- Write personalized follow-up emails based on poll answers or Q&A
- Segment leads by interest and push them into different tracks
- Draft call scripts or demo CTAs your team can use same-day
Prompt:
“Write a post-webinar follow-up email for attendees who asked about integration challenges.”
What to Do This Week
- Pick your next webinar topic
- Use GPT to outline the session, write the promo copy, and build your first email invite
- Schedule it, promote it, and record it
- Repurpose it into blog, social, and nurture content
- Track which prompt saves you the most time—and build your webinar playbook around it
Webinars don’t need to be production-heavy to perform.
With AI, they just need a smart system—and a founder who’s ready to press record.
